Congrats, Melissa!

Melissa Perlman Crossing the finish line at marathon race

For BlueIvy Founder and President Melissa Perlman, being an award-winning PR professional and a profound runner is a ‘round-the-clock job. Whether she is securing positive media coverage during the day or venturing out on intense, early morning runs, Melissa’s commitment to success has paid off! We would like to congratulate Melissa for taking 1st Place […]

Advertising vs. Public Relations – What’s the difference?

Both advertising and public relations help brands communicate with a target audience. That is why businesses often assume they are one and the same. However, advertising and PR are two completely different things with different goals and overall effects on the audience. To make things simpler, we have provided a list explaining the differences between […]

An Inside Look at a Day at BlueIvy Communications

Through strong and purposeful communications, BlueIvy Communications has consistently offered its diverse client base unmatched service and quality since 2011. Our dedicated team ensures each of our clients receives personalized and focused attention and the best representation possible. We do so by building our clients’ brands, securing positive media coverage, enhancing our clients’ reputation in […]