Digital marketing has become an essential method of reaching your clients and customers. We often speak to business owners or leaders who know they need to have a presence online, but don’t quite know how to get there. According to BusinessWire, there were 5.3 billion internet users and 4.62 billion social media users worldwide in 2022. That is up 10% from 2021.

Last week, the BlueIvy team was lucky enough to be invited to spend the week working from The One Cowork in Boca Raton. Their facility is located in the Sanctuary Centre business park off Federal Highway, which is also home to several on-site cafes & restaurants. However, we really didn’t have to worry about getting any outside food – more on that later!

Clients often ask the BlueIvy team whether or not they should post blogs on their websites. The answer is often yes, but the real question they should be asking is whether their staff should write the blogs. Unless a company associate has dedicated blogging experience, the answer is likely “no.”

Clients often ask the BlueIvy team whether or not they should post blogs on their websites. The answer is often yes, but the real question they should be asking is whether their staff should write the blogs. Unless a company associate has dedicated blogging experience, the answer is likely “no.”

BlueIvy Communications, a Delray Beach based public relations and communications agency, partnered with the Greater Delray Beach Chamber of Commerce in February

Nothing gets PR professionals more excited than planning a PR stunt to promote a client. PR stunts that get media attention are