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Daily Archives: August 5, 2020

Home / Blog / Daily Archives: August 5, 2020

“Whiplash” PR Strategy for Re-Openings and Closings

August 5, 2020/0/5/

In the first weeks of the COVID-19 outbreak, businesses called upon their PR agencies to rapidly push out information about closings and reduced operations, focusing on what products and services would be offered, and how. Curbside, online and delivery options became part of a new lexicon that offered lifelines for struggling small and large businesses [...]

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