Hurricane Grill & Wings operates a variety of restaurant brands, with franchises located in cities and states across the country. As the company opened Hurricane Grill & Wings, Hurricane BTW, Hurricane Sports Grill, and Hurricane Dockside Grill locations in Florida, New Jersey, New York, Maryland, Kansas, and beyond, it looked to BlueIvy Communications to draft messaging and communication documents, host grand openings, highlight promotions and new concepts, and ultimately secure media coverage in local media, restaurant trades and national consumer press.